📌 Hospital Introduction
[Recruiting founding members to achieve explosive growth alongside Dermia Clinic, the global K-Beauty marketing center]
The figure is projected to be 1 trillion won in 2023, 1.4052 trillion won in 2024, and 3.3 trillion won in 2025. The scale of medical expenditures by foreign patients visiting South Korea is expanding at an alarming rate year by year, with about 80% concentrated in dermatology and plastic surgery.
Dermia Clinic is a brand-new, high-end dermatology clinic located in Myeongdong, the forefront and mecca of K-medical tourism. We offer cutting-edge aesthetic treatments such as lifting, skin boosting, collagen boosting, and pigmentation treatments. Our exclusive clinical protocols, combining advanced laser equipment with regenerative medicine techniques (PRP, SVF, etc.), aim to provide top-tier medical services that satisfy both global VIP clients and local Korean customers.
[Our Working Style: "Rapid Execution, Overwhelming Returns"] We reject the traditional, haphazard marketing models of local hospitals. We proactively leverage data analytics and AI tools to maximize efficiency, immediately testing and rapidly implementing sound ideas. For outstanding performance that drives company growth, we will reward you with industry-leading opportunities and compensation.
We are not looking for employees who simply follow orders, but marketing directors who can establish new brand marketing directions, build customer acquisition systems based on data, and jointly develop work standards and specifications.
Our shared goal: Vision 2027
Heading towards a clear goal proven by data.
We don't shout vague slogans; instead, we move towards clear business goals that can be proven with data:
- Achieve annual sales of 20 billion Korean won and ensure an overwhelming profit margin.
- Break free from the marketing model that relies on intermediaries and ensure your own traffic and a database of 50,000 real high-net-worth VIP clients worldwide.
- Based on the successful establishment of the Myeongdong flagship store, a multinational medical aesthetics MSO (Medical Management Service Organization) was established, laying the foundation for entering the global capital market (such as overseas listing).
📌 Main Business
1) Develop a global growth strategy and design a revenue structure
- Prioritize resource allocation to target countries globally and develop quarterly revenue/performance roadmaps.
- Develop strategies for various advertising media platforms such as Meta, Google, Xiaohongshu, Dianping, and Gangnam Beauty.
2) Operations of the global execution team and performance (KPI) management
- Set and lead weekly/monthly work priorities.
- Manage key performance indicators (KPIs) directly related to performance growth (such as global sales, ROAS, CTR, conversion rate, repurchase rate, etc.) and operate data dashboards.
- Share performance data and reflect feedback in the strategy.
3) Integrate content and advertising, and build the team.
- Collaborate with designers and video teams to plan content direction and provide feedback.
- Conduct overseas community seeding and viral marketing.
- Efficiently utilize external content creation outsourcing and influencer connections.
📌 Job Qualifications
- Possess over 4 years of relevant work experience.
- No educational background required.
- Experienced in setting up and operating Meta / Google Ads / Xiaohongshu / Dianping ads for different countries and target audiences.
- Able to extract data personally and perform data analysis and dashboard management (able to directly interpret data such as ROAS, CAC, LTV, and conversion rate).
- Possesses the ability to manage small teams and communicate with outsourcing companies.
- Able to independently perform practical work in at least two areas : advertising setup, content planning, and channel operation.
📌 Bonus points (preferential criteria)
- Possesses in-house marketing experience for the K-Beauty brand.
- Experienced in identifying high-value customer targets, planning funnel models, and building customer databases.
- Possesses experience in influencer marketing and UGC (user-generated content) application.
- Has experience in setting up and operating Xiaohongshu's "Juguang" platform and Dianping's "Tuixuantong" platform.
- Has marketing experience in hospitals/cosmetic surgery institutions.
- Experienced in using tools such as Google Keyword Planner and Ahrefs for keyword, traffic, and backlink analysis.
- Possesses experience in applying AI tools such as Gemini, Midjourney, and Claude to practical work.
- Business communication can be conducted in English or Chinese.
📌 Employee Benefits
- Offer generous performance-based incentives.
- We offer four types of insurance, severance pay, and holiday bonuses.
- Lunch allowance provided / Unlimited snacks and coffee available.
- Additional overtime and rest day (special duty) allowances are provided, along with long-service awards and allowances.
- We strive for a flat culture that promotes equal communication and do not force employees to have meals together or work overtime.
- Offers discounts on hospital cosmetic procedures and provides points subsidies for cosmetic experience for the applicant and their immediate family members.
