ATECX Bicycle Co., Ltd. is a South Korean bicycle specialist company with over 40 years of experience, starting as Jeonjin Trading in 1981. We manufacture our own brands, ATECX and SONIA, and supply a wide variety of bicycles by securing the domestic distribution rights for the global brand WHEELER. With our headquarters and factory located in Pyeongtaek, Gyeonggi Province, we are engaged in the bicycle manufacturing and distribution business.

ATECX Bicycle Co., Ltd. started as Jeonjin Trading in 1981 and is a company that serves as a living witness to the history of Korea's bicycle industry, boasting over 40 years of business experience. While operating its own brand 'ATECX' and the high-end lifestyle bicycle brand 'SONIA,' the company has also secured the domestic distribution rights for the global premium brand 'WHEELER,' establishing a complete lineup ranging from entry-level to high-end models. We are continuing our sustainable growth through a long-term supply contract spanning over 30 years with the National Agricultural Cooperative Federation (NACF) and successful distribution innovations via major home shopping channels such as GS, CJ, and Hyundai. Furthermore, leveraging the manufacturing infrastructure at our headquarters in Pyeongtaek, we are leading the way in the localization and popularization of high-quality bicycles.

Business sectors

• Manufacturing and Sales of Own Brand Bicycles: We directly produce the ATECX and SONIA brands and launch a variety of bicycles tailored to the lifestyles of domestic consumers. We manufacture our own brands based on the core technological capabilities of our Pyeongtaek Osung factory.
• Global Brand Distribution: We have secured the domestic distribution rights for the global premium bicycle brand WHEELER, supplying products to the diverse high-end bicycle market ranging from entry-level to high-end models. We have acquired the domestic manufacturing and sales rights for the WHEELER brand, a joint venture between Germany and Switzerland.
• Operation of diverse distribution channels: We have signed a long-term supply contract with the National Agricultural Cooperative Federation (NACF) for over 30 years and are achieving successful distribution innovation through major home shopping channels such as GS, CJ, and Hyundai. We also have a history of securing exclusive entry into NACF Hanaro Marts nationwide.

Products

• In-house Brand Bicycles (ATECX, SONIA): We directly manufacture the popular entry-level ATECX bicycles and the high-end commuter bike SONIA, providing products tailored to the lifestyles of diverse consumer groups. We offer a wide variety of types, including mountain, road, city, ladies, junior, children's, folding, tricycle, and fat bikes.
• Global Premium Brand (WHEELER): We have secured the domestic manufacturing and sales rights for WHEELER, a global premium bicycle brand resulting from a joint venture between Germany and Switzerland, and are distributing high-end MTB and road bicycles. WHEELER is one of the largest and most innovative bicycle brands in the world.
• Specialized Sports/Electric Bicycles (PROTECX): We are actively responding to changing market demands through the PROTECX brand, which specializes in sports and electric bicycles, including electric bicycles. We are launching electric bicycle models such as the PROTECX NEW E-BIKE F100.

Special Features

• Over 40 Years of Experience and Technological Expertise: Starting as Jeonjin Sangsa in 1981, we are a living witness to the Korean bicycle industry, having dedicated over 40 years to the manufacturing of bicycles, and possess accumulated technical expertise. Based on our core technical capabilities in bicycle manufacturing, we directly produce our own proprietary brands.
• Diversified Brand Portfolio: We cover everything from entry-level to high-end commuter bikes through our own brands ATECX and SONIA, and are also targeting the premium market through the distribution of the global brand WHEELER. We also operate PROTECX, a brand specializing in sports and electric bikes.
• Robust Distribution Network and Quality Control: We have achieved distribution innovation through a long-term supply contract with the National Agricultural Cooperative Federation and major home shopping channels, and we produce only products that have passed the rigorous testing of the Ministry of Commerce, Industry and Energy and international safety standards (JS, DIN, ISO 0091).

Job Information

• Main Positions Hiring: We are recruiting production staff primarily responsible for bicycle production and inventory management, maintenance and after-sales service, and dispatched technical support to company-owned stores, as well as sales representatives for premium brand products and administrative accounting staff.
• Benefits: We provide the four major insurances, including National Pension, Health Insurance, Employment Insurance, and Industrial Accident Insurance, and operate a severance pay system.

💡 A word from Jobploy
ATEX Bicycle Co., Ltd. is a specialized bicycle manufacturing company with a history spanning over 40 years, boasting a stable production and distribution network. Positions primarily involve bicycle production, maintenance, and sales; it is noted that acquiring bicycle technical skills can secure a secure future without the worry of early retirement. Foreign workers applying for production-related roles, such as bicycle assembly or maintenance, can build a stable long-term career if they consistently hone their skills and develop expertise. Since there are opportunities to be assigned as a manager of a company-owned store, a strong will and effort to acquire technical skills are essential.